Establishing a premium food ingredient wholesaler in Saudi Arabia dedicated
to supplying high-end and fine dining restaurants with high-quality frozen,
chilled, and dry ingredients.
The project aims to support the rapid expansion of Saudi Arabia’s upscale restaurant
scene by providing reliable access to premium ingredients, contributing to the
development of the Kingdom’s culinary ecosystem.
Key Details
Investment Size :
SAR 11 million
Business Model :
Wholesale sourcing and distribution of premium food ingredients
Target Clients :
Fine dining restaurants, luxury hotels, cafés, catering companies
Geographic Focus :
Major urban centers including Riyadh and Jeddah, with national
expansion potential
Expected Returns
Internal Rate of Return (IRR) :
16.1%
Net Present Value (NPV) :
SAR 7 million
Revenue Streams :
Sale of premium food ingredients (frozen, chilled, dry goods)
Delivery and logistics fees
Impact
Economic Contribution :
Supports the Ministry of Culture’s objective to generate
SAR 1.6–2.2 billion in additional direct GDP contribution from the culinary arts sector
Employment :
Creation of skilled jobs across logistics, sourcing, quality control, and
sales
Sector Development :
Strengthens the supply chain for fine dining and international culinary brands entering Saudi Arabia
Market Drivers
Saudi Arabia’s food and beverage market valued at SAR 88 billion in 2024, projected to reach SAR 104 billion by 2029
The Kingdom represents 56% of the GCC full-service restaurant market, the largest share in the region
Rapid entry of internationally renowned fine dining and Michelin-star restaurant concepts into Riyadh and Jeddah
Growing demand for consistent, high-quality ingredients among premium restaurants
Rising food tourism and experiential dining aligned with Vision 2030
Why Invest in Saudi Arabia?
Strong growth in the high-end restaurant and hospitality sectors
Government focus on developing culinary arts as a cultural and economic pillar
Expanding logistics and distribution infrastructure under the National Transport and Logistics Strategy
Attractive market size with limited specialized premium ingredient suppliers
Strategic location enabling future regional distribution across the GCC
Additional Highlights
High scalability through inventory optimization, advanced logistics systems, and supplier partnerships
Potential to expand into private-label products and specialty imports
Alignment with cultural initiatives supporting gastronomy and culinary excellence
Access to indirect incentives through logistics, employment support, and cultural-sector development programs